SELL-A-RAMA 2017
Show Information

WELCOME TO SELL-A-RAMA:

"Get In The Game" 

ESI Sell-A-Rama is the most influential buying show in the Canadian Foodservice Equipment Industry.

Have a game plan.  Understand your players and your competition.  Don’t be a bench warmer – put yourself out there to compete and to win.  Sell-A-Rama remains your primary resource for growth opportunities and expanding vital relationships.  The key players in our industry will all be at the Show.  With the Canadian E&S industry together all in one place, can you afford not to “Get in the Game?”

GETTING THERE: 

Ground transportation from San Diego airport:

  • Many companies provide taxicab service at San Diego International Airport. If you need a taxi, simply follow the signs leading to the Transportation Plazas. A Customer Service Representative will place you with the first available taxi, unless you specify a particular taxicab company.

NAME BADGES:

Must be worn at all times - during appointments, at meals and at the "Awards of Distinction" evening.  Sell-A-Rama breakfasts and lunches are only for those attendees working (i.e. registered) at the Show.  Anyone attending the meal functions without a name badge will be asked to leave. 

"AWARDS OF DISTINCTION" EVENING: 

All participants are invited to attend the "Awards of Distinction" Evening on Monday, February 5, 2018.  During this time we will recognize the ESI Dealers and Suppliers of the Year.

WEATHER:

San Diego averages a daily maximum temperature for February that's between 63 and 67 degrees Fahrenheit (17 to 19 degrees Celsius). The minimum temperature usually falls between 49 and 53 °F (9 to 12 °C). Average daily high temperatures remain steady throughout February. A sweater or light jacket is recommended for the evening.

DRESS CODE:

Sell-A-Rama 2018 is a business affair, which includes all “Trading Floor” activity, meal functions and social events.  Please dress accordingly.  Do not wear shorts, jeans, T-Shirts, sneakers, beach sandals or pool wear.  Anyone attending a Sell-A-Rama function wearing inappropriate attire will be asked to leave.

12 MINUTE APPOINTMENTS:

In order to accommodate as many appointments as possible, Sell-A-Rama 2018 will again feature a 12-minute appointment schedule.

SHOW SPECIALS ONLINE:

We will be posting the Show Specials book online in Microsoft Excel format.

  • A secure link to “Show Specials Online” will be sent to the Dealers via email in mid-January 2018.